WHAT OTHERS SAID ABOUT WHERE'S YOUR HEAD AT

"... an arena abstraction for Basement Jaxx ... Old school video games and '80s video walls inspired Max Hattler's visuals for Where's Your Head At ... Rather than treat the display as one fluid screen, he took advantage of the grid's '80s video wall look and designed flat, two-dimensional visuals that resemble old school video games such as Tetris." 'boards

"phenomenal ... an electric arcade of crazy kinetics." The Animation Show

"awesome visuals" Creamfields.com

"distinctive" Televisual

"Hattler keeps things ambient and kinetic, a wise choice." Video Static

"madness ... we love it, it looks great!" Basement Jaxx

"Ein Raster aus gleich großen Quadern, die passend zu den Beats beleuchtet oder animiert werden. Durch die zumeist zweidimensionale Optik entsteht ein typischer 80er-Jahre-Look, der von Analogien zu frühen Computerspielen noch unterstrichen wird." Vienna Independent Shorts

"ein wahrhaftig visueller Augenschmaus ... darf nicht ungesehen bleiben." Electru

WHERE'S YOUR HEAD AT
Connect four on the disco dance floor. Light, liquid, shape and colour locked into a pixel playground.


This is the film festival version of a commission for the British house music duo Basement Jaxx (see here for the live context). During their concerts, the film is shown on a giant 7 x 2 meter LED screen behind the band. The concept is based on the grid structure of the LED display itself. The screen is made up of 60 square LED elements, four rows of 15 elements. Each of the blocks that make up the screen becomes a tile in the overall picture, a pixel in the construction of the visual narrative.

Premiered on Basement Jaxx UK Tour on 7x2 m LED screen, 2009


SCREENINGS 2010
- MGFest: Motion Graphics Festival, 30 venues across USA, throughout 2010
- MUMIA, Brazil, Betim & Nova Lima, 6-12 Sep; Belo Horizonte, 13-19 Sep
- Abstracta, Rome, Italy, Thu 26 Aug

- Melbourne International Animation Festival, Melbourne, Australia, 21-27 Jun
- Lightbox Animation Festival, Sligo, Ireland, 19-20 Jun
- Videofestival, Bochum, Germany, 10-12 Jun
- International Short Film Festival Detmold, Detmold, Germany, 9-13 Jun
- Max Hattler Director's Talk, Ursula Blickle Videolounge, Vienna, Austria, Mon 31 May
- Leiden International Short Film Festival, Leiden, Holland, 28-30 May
- Vienna Independent Shorts, Vienna, Austria, 27 May - 2 Jun
- Fastnet Short Film Festival, Schull, West Cork, Ireland, 27-30 May
- WIZ-ART Festival, Lviv, Ukraine, 20-23 May
- Jornada de Comunicación, Universidad Marista, Mexico City, Fri 30 Apr
- Habitacion del Ruido, Universidad del Claustro de Sor Juana, Mexico City, Wed 28 Apr
- Videomedeja on Tour at Rex Cinema, Belgrade, Serbia, 23 Apr
- European Media Art Festival, Osnabrück, Germany, 21-25 Apr
- Ferienakademie 2010, Kloster Roggenburg, Germany, Tue 6 Apr
- Flatpack Festival, Birmingham, UK, Sat 27 Mar
- University of Westminster, London, UK, Mon 8 Mar
- BYDESIGN 10, Northwest Film Forum, Seattle, USA, 5-11 Mar
- Kunst ist Versuchung, Haus für Kunst und Kultur, Kloster Roggenburg, Germany, 24 Feb - 6 Jun
- Ravensbourne College of Design, London, UK, Wed 17 Feb
- Berlin International Directors Lounge, Berlin, Sun 14 Feb
- London Short Film Festival, London, UK, 8-17 Jan


2009
- Videomedeja, Museum of Contemporary Art, Novi Sad, Serbia, 11-13 Dec
- Southampton Solent University, Southampton, UK, Mon 7 Dec
- Ravensbourne College of Design, London, UK, Fri 20 Nov
- Fredrikstad Animation Festival, Norway, Sat 14 Nov
- DOK Leipzig, Leipzig, Germany, 26 Oct - 1 Nov
- Premio Simona Gesmundo, Italy, 26-28 Oct
- Tindirindis Int'l Animation Film Festival, Vilnius, Lithuania, 21-25 Oct
- Optica Festival, Madrid, Spain, Fri 16 Oct
- Curtocircuito Festival, Santiago de Compostela, Spain, 10-17 Oct
- Darklight Festival, Dublin, Ireland, 8-11 Oct
- Branchage Jersey International Film Festival, Jersey, Channel Islands, Sat 3 Oct


where's your head at

CREDITS
Directed and produced by Max Hattler
Animation: Max Hattler, Milad Firoozian (3D), Noriko Okaku, Rodrigo Vives, Papaya Gonzales
Music: Basement Jaxx
Commissioned by: Basement Jaxx / Punk Garage Ltd.
Available formats: HD, Beta SP, DVD
Original Dimensions / Format: 7x2 m LED screen / 1080x288 px / 15:4
Length: 5’55”
Year: 2009

[ home ]